Tuomas Saukkonen, frontman of Finnish dark melodic death metal icons BEFORE THE DAWN, has inked an official endorsement deal with TEHO (Finnish for “power”), which is said to be “the most Finnish energy drink in the world.” A video announcement, which was created by OneManArmy Productions, can be seen below.
Comments Saukkonen: “I feel honoured and extremely happy to be supported by my most favorite energy drink of all. I’ve never felt a lack of energy, but as of now, I will be powered to the maximum!”
BEFORE THE DAWN‘s latest album, “Rise Of The Phoenix”, entered the official chart in Finland at position No. 12. The CD was released on April 27 via Nuclear Blast Records.