METALLICA drummer Lars Ulrich was at the Cannes Film Festival last week to promote the band’s upcoming IMAX 3D movie, “Metallica Through The Never”. The movie was screened and shopped for prospective buyers at the event by international sales company Exclusive Media.
Check out a couple of separate video interviews with Ulrich about the film below.
Lars said, “After wading through multiple international distribution options for our film, we are excited to be partnering up with the folks at Exclusive Media, who we feel understand METALLICA and understand our film better than anyone else . . . it feels like we’re off to a pretty rockin’ start.”
Ulrich, who has appeared in a handful of films, told The Pulse Of Radio a while back that he gets a creative charge out of dabbling in the movie business. “I love being around creative processes and being around creative people, and any time you get a chance to be around creative people that are slightly outside of your own niche or whatever, it’s always cool to just see how other people work and try to be inspired by that and bring something back to your day job,” he said.
Exclusive is selling the international rights to the movie, which will be released in the U.S. by Picturehouse on September 27 in IMAX venues exclusively, followed by more theaters on October 4.
The film stars Dane DeHaan as a METALLICA crew member assigned with carrying out a mysterious task for the band as they perform at a local arena.
Producer Charlotte Huggins described the film as “a dramatic movie in which a concert takes place.” The two shows filmed for the movie — which featured an elaborate stage production — were done by METALLICA solely for the film.
METALLICA will next headline the second edition of its Orion Music + More festival, scheduled for June 8-9 in Detroit.